One of things we are most proud of at We Are Handsome is that all of our designs are created and made right here in Australia. Our collections represent the quintessential notion of who we are as a label; happiness, sunshine, adventure, those who seek to create something special drawing on the integral elements of the environment. To be apart of an industry of such connected talented designers, artists and creatives, continues to drive our passion to produce Australian owned quality, luxury swimwear and apparel.
As a label, it is not only important for us to participate in and support Australian design, but to become a voice that helps foster domestic talent and awareness in the Australian retail environment. This is why along with two other designers, we are excited to be sponsored by Westfield at this years Mercedes Benz Fashion Week. As apart of Westfield’s InHabit Program, we will be creating an installation at Sydney and Bondi Junction, as well as a personalised pop up in Melbourne’s Doncaster centre.
This partnership allows us to reach a wider homegrown audience. We believe that Australian consumers now more than ever want to see Australian designers flourish. They want to buy local. This is truly a special thing and with the help of Westfield, We Are Handsome and many others both now and in the future will benefit thoroughly
To celebrate this collaboration the talented Hugh Stewart, shot a short film of Jeremy and Katinka, giving you a glimpse into the life of an Australian designer in the lead up to MBFWA.