Oh hell yeah! With summer fast approaching here in Australia, Sass & Bide have launched their new eyewear collection ‘King of Plenty’ using their own hotties to front the campaign, because when the talent behind your label look like this, you don’t exactly need models. The 10-piece sunglass collection features your classic aviator shapes, as well as the on-trend oval and hexagon style frames we’ll be seeing a lot more of this summer.
Featured in the campaign are infamous design duo Heidi Middleton and Sarah-Jane Clarke, senior creative and accessories designer Pip Edwards, marketing manager Samantha De Kauw, art director Georgina Rex, visual merchandising manager Clementine Maconachie and PR/marketing coordinator Mecki Dent.
And if youâ€™ve been eyeing off the neon-hued nails on the Sass & Bide team, itâ€™s their own custom colours forÂ Bloom CosmeticsÂ inÂ neon turquoiseÂ andÂ fluorescent citrusÂ â€“ both inspired by the labels Spring/Summer 2011 collectionÂ â€˜Boogie & The Historymakerâ€™Â and set to be the shades of the season.